Leveraging Technology For Preventing Cancer: Uncovering Its Significance

Every year, the World Health Organization (WHO) marks World Health Day to shed light on a particular global health concern. This year's theme was, "My health, my right," underscores the essential human entitlement to access quality healthcare.

As cancer continues to emerge as one of the most alarming health threats worldwide, its prevalence is escalating rapidly, both in India and globally. It is imperative that effective measures are in place to combat this disease. In 2022, India recorded over 14.13 lakh new cancer cases, resulting in an estimated 9.16 lakh deaths, according to data released by the World Health Organization. Notably, the incidence of cancer among women has surpassed that among men.

Amidst the widespread focus on digital transformations across various sectors, it's crucial for everyone to recognize the pivotal role of digital technology in cancer care. Thanks to advancements in medical technology, data analytics, and digital health solutions, we are witnessing a profound shift in cancer prevention strategies and outcomes.

Early Detection through AI and Machine Learning: Artificial intelligence (AI) and machine learning algorithms are driving a revolutionary shift in early cancer detection. These cutting-edge technologies have the capacity to analyse extensive medical data, encompassing imaging scans, genetic profiles, and patient histories. By discerning patterns and potential cancer indicators at their nascent stages, AI and machine learning empower clinicians to identify the disease earlier than ever before.

For instance, AI-powered imaging analysis can discern subtle abnormalities in mammograms or CT scans that might elude human detection, facilitating prompt diagnosis and enhancing survival rates. Moreover, it has been proven that AI-based screening methods not only enhance detection rates but also mitigate the necessity for invasive procedures.

Precision Medicine and Personalized Risk Assessment: Precision medicine is another area where technology is making significant strides in cancer prevention. By digging into an individual's genetic composition, lifestyle choices, and environmental influences, healthcare providers can gauge personalised cancer risks and craft prevention strategies tailored to each person's unique profile.

Through genetic testing, biomarker analysis, and predictive modelling tools, targeted interventions are becoming increasingly feasible. These interventions might entail recommending specific screenings, suggesting lifestyle adjustments, or even prescribing preventive medications for those deemed at high risk.

Digital Health Platforms for Education and Outreach: In this digital age, the power of technology to spread awareness and disseminate information about cancer is unparalleled. Through online platforms, social media, and digital communication channels, we have the potential to reach millions, breaking barriers of distance and accessibility. Today's digital tools are proving their potential in empowering individuals with knowledge. Digital health platforms, mobile apps, and online resources are today acting as a comprehensive library, guiding people with up-to-date information around cancer care, treatment, causes and symptoms, food and nutrition, mental health and even going to the extent of making people aware about cancer related financial literacy.

Telemedicine and Remote Monitoring for Follow-Up Care: Telemedicine and remote monitoring solutions have emerged as transformative breakthroughs in healthcare, both within India and across the globe. These innovations are effectively bridging gaps in follow-up care for cancer survivors and patients undergoing treatment.

Through teleconsultations, individuals can seamlessly connect with oncologists and healthcare providers from remote locations, reducing the burden of travel and ensuring timely access to medical guidance and support. Meanwhile, remote monitoring tools offer the capability to track vital signs, monitor medication adherence, and manage treatment side effects remotely. This proactive approach enables healthcare professionals to intervene promptly and develop personalised care plans, ultimately leading to improved outcomes for patients.

To top it all, big data analytics is playing a vital role in population-level cancer prevention strategies. By aggregating and analysing healthcare data from diverse sources, such as electronic health records, public health databases, and research studies, analysts can identify trends, risk factors, and disparities in cancer incidence and outcomes. These insights inform public health policies, screening programs, and community interventions aimed at reducing cancer burden and promoting equity in healthcare.

In summary, digital technology today can play a vital role in transforming cancer care by enabling early detection, personalized treatment, remote monitoring, clinical decision support, patient empowerment, research advancement, and improving the quality of life for individuals affected by cancer. As technology continues to evolve, its impact on cancer care is expected to grow, driving further innovation and improvements in patient outcomes.

The author is Surgical Oncologist, Apollo Gleneagles Cancer Hospital. Hon. Secretary, Indian Cancer Society, Kolkata