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Niva Bupa Unveils ReAssure 2.0 Health Insurance Plan With Many Industry First Features

Niva Bupa Health Insurance on Thursday launched ‘ReAssure 2.0’, which the company touted as revolutionary adding that the plan is an upgrade to its existing ReAssure policy with many industry-first features. The company said the plan promises to reimagine the health insurance industry in the country and has the potential to redefine the way health insurance is currently purchased and consumed.  

ReAssure 2.0 is an indemnity plan bettering on its 3 benefits, ReAssure, Booster and Safeguard offered under the current ReAssure plan, ReAssure 2.0 provides a ‘plus’ variant of these benefits to offer unmatched benefits.

The four key features under ReAssure 2.0 include ReAssure “Forever” in which the base sum insured will be triggered after the first claim and once triggered it will remain forever. This means that the customer will always have a sum-insured equal to his base sum insured available to him after the customer has made his first claim, that too unlimited times in a policy.

The second feature is Lock the clock in which the age at which the consumer enters the policy gets locked until the customer makes his first claim in the policy. Hence the customer gets to pay the applicable premium as per the entry age, till the first claim comes. After which the regular age band-wise premiums will be paid.

Another feature introduced is the Booster plus benefit which allows the unutilised base sum insured to be carried forward to the next policy year. The sum insured amount will keep on accumulating with each renewal till up to 5X and 10X, depending on whether the customer has opted for the platinum plus or titanium plus variant.

The plan also introduced an optional feature called the Safeguard plus that offers one claim for all non-payable items as per Non-Payables Annexure in addition to safeguarding the Booster+ benefit if the claim in a policy year is up to 1 lakh. This means that in case the claim amount is less than 1 lakh the entire base sum insured will still be carried forward without any deductions to the next policy year.

Commenting on the launch of ReAssure 2.0, Mr. Krishnan Ramachandran, MD and CEO, Niva Bupa Health Insurance said, “We are proud to launch ReAssure 2.0, a comprehensive plan with the potential to revolutionize the health insurance sector. With this product, we have addressed the prevailing concerns of customers which act as a hindrance during health insurance purchase. We have designed this product in a unique way that will encourage customers to start investing for their health and financial security at an early age.

Other benefits include - no capping on room rent, any hospitalization of 2 hrs and above will be covered, Smart Health+ rider – offering unlimited tele consultations - and Day 1 coverage for diabetes and hypertension. The product is available as an individual, multi-individual and family floater starting from Rs 5 lakh to Rs 1 crore for the age bracket of 18 years to 65 years.

Dr Bhabatosh Mishra, Director - Underwriting, Products and Claims, Niva Bupa Health Insurance said, “ReAssure 2.0 has been designed to take the propositions of our most popular product yet, ReAssure several notches higher. It will fulfil the needs and demands of today’s audience who want a return on every investment. The product will provide guaranteed return as sum insured on every premium paid, so that customer does not lose what he does not use.”


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